The Story So Far
A Little Company Overview:
Jolly Along was founded in November 2009 by David Winder with the first range launching in February 2010.
Jolly Along began as an outlet for a positive and creative mind and has developed into a brand full of good humour and high spirits.
Verb 1. jolly along - cause (somebody) to feel happier or more cheerful.
The Designs So Far:
Floating Away:
The Floating Away t-shirt to date is Jolly Along's best seller. Everything about this t-shirt helped to define Jolly's style and positive vibe, from the characters cheeky grins to the orca whale that couldn't resist winking at you. The first run of 50 were printed in February 2010 by http://www.monsterpress.co.uk/ in white, light blue, paprika and cardinal red. A re-print was done in July 2010 with the design proving just as successful if not more popular.
The Abyss:
The Abyss t-shirt was printed in May 2010 in white and violet. The design was printed on both Gildan soft and Gildan heavy t-shirts to give the buyer a wider choice of comfort and fit. The design is completely covered in underwater life with a few characters returning from the Floating Away design for a sequel. The star of the show however is the Colossal Squid, with a smile like his there's nothing to be afraid of. A re-print of this one is on the cards for 2011.
Dr. Beardface:
With two of the biggest smiles it's easy to see why this guy sums up the entire Jolly Along name. Dr. Beardface was born in October 2009 under a different company name 'Happy Violet'. He soon became the face of Jolly and had a whole design dedicated to him in July 2010 sporting longer hair and grizzly beard.
Happy Violet:
It's always important to remember how things began. The Happy Violet design was one of the first I created for t-shirt use and what better way to celebrate that than with a year anniversary. Every line was smoothed out and redone for an update of this classic. Printed in October 2010 in white and sport grey this one showed an up to date Dr. Beardface in all his glory.
Jurassic Lark:
Printed in white, light blue and yellow haze along side the updated Happy Violet design these two t-shirts became the Jolly Along autumn/winter line. The Jurassic Lark t-shirt goes back in time to show that even dinosaurs enjoyed a good chuckle. Rounded off with signature crosshatch, smiles and extra eyes this design was the most challenging but most rewarding when completed.
Things Are Beautiful:
The Things are Beautiful design celebrates creativity from the past. The overall feel deviates slightly from other Jolly Along designs but still holds signature traits. It began life as many separate illustrations and was later combined into one. The finished piece was printed in white and cardinal red in September 2011. Never fear this doesn’t mean the end of Jolly’s trademark characters.
We’re All Dreamers:
Research was key in bringing together the We’re all Dreamers design. Each letter is based on a constellation, which meant looking into astronomy and planning how the letters would work together. Knowing that the design is more fact based was again another change to the past Jolly Along designs. Printed alongside the Things are Beautiful design these two made up the early autumn line 2011.
I Dream Of A Jeannie:
Meet the gang! Jolly’s signature smiles and crazy characters are back in the most detailed design up to press. The title was inspired by the 1970’s TV show ‘I Dream of Jeannie’. If you look carefully you can also see that the main stripy character is appearing from a magic lamp, also inspired from the show. This one was printed oversize in white and light blue for the Summer 2012 line. A large print was the only way to truly appreciate everything that was happening in this scene.
We’re all Dreamers MMX:
The online store had a much-needed update in August 2012. The new We’re All Dreamers logo plays a large role in this. The logo is clean and minimal with what started out as a slogan for a vest becoming the slogan for the entire brand. The colours needed to be bright and cheerful so were printed with red and blue ink for a nautical, summer feel.
Promotional Material:
Through April 2010 flyer, sticker and badge designs were created to help promote Jolly Along. These were printed through http://www.awesomemerchandise.com/ and go in all orders as a little thank you for supporting Jolly Along.
The badges and stickers were updated in August 2010 and a new flyer design in January 2011.
Updated flyer in January 2012.
New Flyers, Badges and Posters in August 2012 to coincide with the Summer 2012 line.
Beanie Hats and Tote Bags:
Badges and stencils were used to customise these Jolly Along accessories. They were released as part of the early autumn line 2011.
The Beanies were updated using two of the new badges for the Summer 2012 line.
Stockists:
In June 2010 independent clothing outlet '2nd Avenue' approached Jolly Along. Working closely with the owner we made a wholesale deal and 2nd Avenue became Jolly Along's first official UK stockist. http://2ndavenue.tumblr.com/
Jolly was also featured in the 2nd Avenue magazine 'We're Independent' in July 2010.
In January 2012 Dead Happy Clothing in Cambridge became the second stockist of Jolly Along garments.
A little look at past shoots and friends :)
Commissioned Works:
As interest surrounding the brand grew so did requests for work. Here are a few of the recent pieces I have done for up and coming bands.
It’s clearly time to get jolly!
Please feel free to get in touch: [email protected]